Using Social Media to Jumpstart Your Business with Scott Fox, Starr Hall, Elisa Camahort Page, Krutal Desai and Jason Rich
What are all these online Social Media and Social Networks all about? If you are not sure what the difference is between "friending" someone and sending a "tweet" then come learn what Social Media is all about. Most important: You'll learn how your business can benefit from a Social Marketing strategy.This brand new EXPO class will teach you all about:
- Blogging
- YouTube
- and more
Scott FoxScott Fox is a successful online entrepreneur, an expert on e-business and online small business marketing strategies, and now an author, motivational speaker, radio host, and e-commerce startup success coach. He has built multi-million dollar e-businesses ranging from small web site startups, to web sites for celebrities like Bill O'Reilly and Larry King, to the online divisions of major corporations.
He is the best-selling author of two books: Internet Riches, the first practical and detailed guide that can help anyone find success online, and e-Riches 2.0, his new book that shares the secrets of modern online marketing in a Web 2.0 world. His personal success online forms the basis for Scott's specialty: demystifying the e-commerce revolution. With web-based tools getting easier to use and cheaper all the time, his message is that today anyone can inexpensively start and market their own business to make more money online.
Scott's work, book, and blog have been covered by press outlets including the Boston Globe, LA Business Journal, Toronto's Globe & Mail, Philadelphia Inquirer, Orange County Register, Smart Money and SUCCESS magazines, and many, many radio programs and blogs worldwide. He is a graduate of the University of Michigan and Stanford Law School, a mentor to students at Harvard Business School, and an instructor at the Learning Annex.
Starr HallStarr is an international publicist and leading authority in social media. She has trained and worked with thousands of entrepreneurs and businesses including corporations, non-profit organizations, authors, CEOs and associations around the globe. In addition, she has relationships with over 1200 editors, writers and segment producers worldwide. Starr has secured placement and coverage for herself as well as her clients in media outlets such as Oprah Mag, LA Times, Good Morning America and The Today Show to name a few. In addition, she has secured major book, co-branding and licensing contracts for her clients worldwide through the power of social networking. With hundreds of client recommendations and media endorsements, Starr is known for helping her clients get powerful publicity and higher profits though social media. She is a regularly featured columnist for Entrepreneur magazine dot com as well as the host of a successful national talk radio show- Keeping Company. Her latest book with Entrepreneur Press- Get Connected, The Social Networking Toolkit for Business was just released worldwide and is already climbing the best selling charts in just a few short weeks.
Elisa Camahort PageA blogging pioneer and marketing executive with 19 years of experience in Silicon Valley, Elisa Camahort Page leads all events, marketing and public relations for BlogHer while working as COO to ensure that all company operations deliver on our vision. Elisa was at the vanguard of professional and business blogging. Among the seven blogs she writes are blogs with personal, professional and political focus areas. Immediately to co-founding BlogHer, Elisa was running a high-tech marketing consultancy, Worker Bees, after a successful career as a marketing executive in the cable broadband sector. Her most recent corporate position was Senior Director of Product Marketing at Terayon Communication Systems, where she managed multiple product lines, senior product management staff, and multi-million dollar budgets. In addition to her many personal blogs, Elisa is a frequent public speaker and is widely read as BlogHer's conference leader and reality television editor. Elisa is a founding Fellow of the Society for New Communications Research and serves on the Board of Directors of the 42nd Street Moon Theatre in San Francisco, the programming advisory committee for SXSW Interactive and the Board of Advisors of the Anita Borg Institute.
Krutal DesaiKrutal Desai has been one of the lead consultants at Advantage Consulting Services (ACS) for the past three years. Through ACS Krutal has helped large corporations such as AOL, General Motors, HP and Viacom as well as top bloggers drive more value from their marketing dollars.
Jason R. RichJason R. Rich is the bestselling author of more than 39 books, covering a wide range of topics including personal finance, eCommerce, blogging and travel. His latest books include "The Complete Book of Dirty Little Secrets: Money-Saving Strategies The Credit Bureaus Won't Tell You" and "Blogging For Fame & Fortune," both of which are published by Entrepreneur Press. Jason R. Rich is also a frequent contributor to the New York Daily News newspaper's "Your Money" section, as well as to a handful of other magazines and popular websites.